OnlyCritiques.com Review:

Andy Mindel and Mike Mindel created Word tracker in 1999. The purpose of the software is to research the surfing habits of people on the Internet. It is a private company headquartered in London. Word tracker is designed to help website owners and search engine marketers identify keywords and phrases that are relevant to their or their client's business and most likely to be used as queries by search engine visitors. It is also useful for marketers to find out how many competing sites are using those keywords and identify the phrases that have the greatest traffic potential. It also discloses how many people have searched for those keywords in the past within the last 60 days on the major search engines.

Word tracker compiles a database of over 330 million search terms that are updated weekly. These are sourced from the major metacrawlers - Dogpile and Metacrawler. These queries can be used for search engine optimization and pay per click advertising. It offers many features like a simple precise, compressed, comprehensive, misspelling, lateral, and thesaurus search. It gives multiple versions of a search query and a list of similar keywords that bear any relation to one’s search query. It displays the search count for each keyword and provides a basket for storing selected keywords.

Word tracker has a competition search, which finds keywords that have few competing web pages in major search engines. It can set up seven projects, where one can add, swap, and delete keywords and helps one to export or email the saved keywords. It supplies up to a thousand long and short-term search reports. It can spot trends before competitors, giving one the first mover advantage. It pinpoints exactly what the target audience is seeking in one’s businesses, products or services.

Word tracker provides several ideal niche keyword phrases which are in high use by a given target audience and sometimes even with zero competition. It tracks target audiences’ behavior long before they find one’s web site and reveals what they are looking for. Word tracker’s powerful database helps one tap into various target groups for one’s product, which may have been overlooked and create a new strategy based on this insight.

Word tracker is thus a essential investment for a search engine marketing professional. It offers multiple features to cover every aspect of search engine optimization. It is updated frequently and offers the user the best value for money. It is undoubtedly the best tool in its field.

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